Bet365 is one of the sportsbooks that hardly need any introduction: it has been one of the top popular world gambling companies widely known since 2000 when their online sports betting site opened its doors to British customers. The company has never stopped developing and expanding its operations globally, so that this Bet365 review will reveal the most current information about the brand’s casino and sports betting products.

Bet365 betting site review

Home page

Pros and Cons

Local licenses in many European countries

Casino and TV games

Solid reputation, reliable platform;

High-quality mobile apps

Bonuses are available depending on the player's region

Brief History of Bet365

Bet365 started in 1975 as a family business and was initially a chain of brick-and-mortar bookmaker offices in Great Britain. In 2000,  it came up with an online gambling platform and soon developed into one of the key figures of the British online sports betting market.

The brand owners, Bet365 Group Ltd, became groundbreakers in many aspects of digital gambling in the United Kingdom and worldwide.

For instance, Bet365 became the first sportsbook to offer betting odds for exotic sports and minor leagues: most popular bookmakers, including William Hill, did not go beyond traditional horse racing, and major sports like tennis, ice hockey, and the biggest soccer events. Leaping ahead, we must note that many modern online gambling sites have left Bet365 behind since then, but it offered a top-notch and exclusive selection of disciplines at the beginning of the century.

Soon after Bet365 went online, it completely opted out of its offline business and totally relied on its online sports betting and casino platform from 2005 to 2020, when it expanded its services to the USA that legalized sports wagering and were in high demand of new betting facilities.

Today, it offers several retail sportsbooks in the USA and online bets for New Jersey residents.

Bet365 Key Features

Traditionally, we start our reviews by describing the overall performance of a sportsbook. In this block, you will know Bet365’s basics: how it works? Is it safe to gamble with Bet365 sportsbook? How can you deposit and withdraw winnings after? Is there a mobile app, and is customer support helpful? We gathered all information about how Bet365 works in the following several paragraphs, so here we go.

License and availability

Bet365 can be proud of its prestigious license from the United Kingdom Gambling Commission. For bettors, it means that the site is thoroughly regulated and controlled: you will not find yourself scammed by some rigged slots or fixed match odds.

Besides, Bet365 is acknowledged by other major jurisdictions: it has an Australian Gambling license, is registered in New Jersey, and holds a range of local licenses in Asian and European countries.

Thus, even if you use Bet365 as an offshore sports betting site or an online casino, you can trust it as a regulated and reputable entity.

Such an effort to become approved in many countries made Bet365 a very popular gambling site worldwide: it is available in European countries including Spain, Italy, Germany, and Hungary, most Asian regions, the United Kingdom, USA (exclusively in New Jersey), Russia (only sports betting services), and some African countries, too.

Deposit and Withdrawal Options

When gamblers open a cashier page at their Bet365 account, the options they see may differ depending on where they live. For instance, UK sports bettors will be able to top up their deposits using debit cards, while German residents have credit cards available, too. Payment systems also vary, but overall, Bet365 does not offer anything extraordinary and is more than okay with the most standard options. Here are the top popular payment methods:

Payment method Min deposit Deposit time Withdrawal time
Credit/Debit cards £10 Instant 1-2 working days
PayPal £5 Instant 1-2 working days
GiroPay £5 Instant 1-2 working days
PaySafeCard £10 Instant Instant
EntroPay £10 Instant Instant
Bank Transfer £50 2 hours-2 working days 2-7 working days

Site Experience

Although Bet365 is much focused on user experience, their betting interface may seem to repel rookie gamblers: the main page is full of sporting events, promotions, top offers, most popular wagers, so it is very easy to get lost in the ocean of information. Still, we must admit that navigation is intuitive enough to get used to the site quickly and shift between necessary pages in a blink of an eye.



The registration process is straightforward: after clicking a Join Now button in the right upper corner, you must fill in a simple form.


You will need to indicate your address, full name, date of birth, and contact information.


After the registration is over, customer support representatives may request you to send personal details proving your identity or payment method:

For instance, your ID copy or a photo of your credit card.

Bet 365 registration page


Mobile App Experience

Bet365 was one of the first sportsbook and casino platforms to release a native app for iOS and Android. They have invested much into the promotion of mobile betting since 2011 and managed to create convenient, high-quality, downloadable smartphone solutions. Apps are available in multiple languages and allow access to all gambling options, including casino games, pre-game and live betting, live streams, poker, and lotteries.

Using an app, you can top up your deposit, request a payout, contact customer support, and do all other things that are available on the desktop sitesuppor version.

The reviews on the app are pretty controversial, though: some users complain about software crashes during major popular events. However, most customers speak well of the overall app’s performance and navigation, so the only way to check its current quality (with all recent updates) is to download it from Google Play or iOS.

Mobile App Experience

Quality of customer support

The brand claims to be fully focused on its customers’ needs, and it seems they stick to the word: Bet365 customer support team works quickly and professionally, willing to help 24/7. Some reviews complain about delays with a reply or poor support; still, when we randomly checked several representatives, we were very pleased to get comprehensive replies to our questions. Yes, we can’t deny the human factor some bettors may face, but the overall service is good. You can contact the customer service team using the following methods:

  • Live Chat, available in twenty languages;
  • The phone number for a range of regions, including the UK and the USA;
  • Email address for non-urgent questions and identity verification.

Besides, you can check out Bet365’s FAQ or send them a message on Twitter.

Quality of customer support

“Contact Us” section


Bet365 pays much attention to digital security: with more than 11 million customers worldwide and thousands of daily transactions, they have no choice but to provide all gamblers with top-notch safety levels. Unlike many sports betting sites working as white-label solutions, Bet365 features its own IT team and hosts the whole infrastructure in in-home datacenters.

To protect data, the site uses 128-bit SSL encryption technology and also cooperates with a third-party security team.

We know it may sound too tricky to understand if you are not into IT much, so the main thing you need to learn is that Bet365 is a safe website, and you can relax about all transactions you make and all deposits you store at your account.

Bet365 Sportsbook

Bet365 offers everything you can expect from a genuinely British sportsbook and a bit more. You will definitely find plenty of soccer and horse racing betting options, but top popular events and bet types do not limit the selection.

betting line on bet365 sportsbook website

American football betting line

The site features many unique options for sports bettors: you can use cash-out service to secure your winnings or opt for the Edit Bet function to remove or add wagers in your bet slip. One of the most interesting services is a Bet Builder for soccer, basketball, Australian rules, and tennis: it allows you to create your own bets using players and teams statistics. Some other features include a special live tracker for golf events and a notifications system that can send you alerts when something important is happening (match beginning, red cards, goals, final score announced, etc.).

As you see, there is much more than an average sportsbook can offer, and your experience will never be dull if you learn how to use all these services wisely.

However, it all would not matter if Bet365 didn’t have a good selection of sports betting markets and didn’t cover many sports and sporting events.

Betting Markets Available

Bet365 coverage involves about twenty-five sports. Besides horse racing, soccer, golf, and tennis, you can find odds eSports, American football, and significant North American leagues, darts, snooker, and more. Non-sporting events include entertainment bets and wagers on politics.

online betting bet365

Betting Markets

Obviously, coverage is not the same in-depth for all disciplines. Only a few sports feature many diverse betting markets and events. Among them are horse racing (with all British tracks and many events from Australia and Asia), soccer, and tennis.

Soccer coverage is probably the worthiest thing in bet365: you can find more than a hundred betting markets even for the smallest games, and events include top European leagues as well as minor African and Asian divisions.

For instance, a single soccer match coupon can involve Full-Time bets, Totals, Spread Betting, Half Time bets, Draw No Bet options, Winning Margins, and various team and player props, like Anytime Goalscorer or the First Player to Score.

Sports Live Streaming in Bet365

Live streaming embedded in the Bet365 sports betting platform is regarded superior: it offers plenty of events in daily schedule and allows watching all British and Irish races, many soccer, basketball, football, and tennis events.

Streaming is available on the desktop version of the site and mobile app, with more than 100,000 events broadcast annually.

To watch live streams, you must have a positive balance on your deposit or make a wager on an event you are going to watch, so basically, the service is free of charge if you are an active bettor.

Besides, Bet365 TV streaming service has a special section of horse racing events archives where you can watch all British and Irish races replays.

fast online bets at bet 365

Broadcasts in bet 365

In-Play Betting

Live betting is probably one of the strongest of Bet365’s sides. It offers a plethora of live betting markets and gives pretty good odds for most of them. The line involves soccer, eSports tournaments, NHL games and other ice hockey events, tennis matches, and more. The selection of bets is also superior: Bet365 oddsmakers do not limit bettors with the most traditional last-minute bets but offer some exotic props. In some sense, Bet365’s in-play betting is much more interesting than the pre-match line. Combined with tons of available live streams, it can be regarded as one of the top-tier live betting platforms worldwide.

365 bet live section

Live betting

Bonuses for sports bettors

Bet365 offers many seasonal promotions: it means you can get special odds, free bet credits, or other bonuses within some event, for instance, FIFA championship, NBA early payout offer, NHL early payout offer, etc.

We will share regular promotions with you: the ones that you can always claim if you meet certain requirements. So, Bet365 offers the following bonuses for sports bettors:

  • Up to £100 in Bet Credits: New customers only. Min deposit £5. Bet Credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.;
  • No Score Tie: place any bet that implies predicting a total score. If a game ends up in a draw, you will have your wager amount back;
  • Parlay Bonus: get increased payouts if your tennis or soccer parlay wins. Depending on the number of the selections in your parlay, you can get from 5% to 70% boost;
  • Extra Time for Rugby: if your bet does not work out within the regular time, it will remain active during extra time.

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Bet365 Online Casino Overview

Bet365 features a pretty big casino with online games based on random number generators and the one with live dealer games. Overall, you can call it anything but dull: as soon as you register, you get access to hundreds of slots, tables, and card games. Bet365 cooperates with various software providers, including such industry giants as Microgaming, QuickSpin, NextGeg Gaming, NetEnt, Play’N Go, Playtech, and more. Besides classical Vegas-like titles, you can opt for a poker room or bingo.

Bet365 live casino section

Live casino

Available Card and Table Games

The card and table games section are typical: it includes all casino must-haves like blackjack, roulette, video poker, sic bo, and baccarat. However, you will not find many exotic variations of each game, so if you look for something very special, you might want to look elsewhere.

Overall, there is nothing impressive, so sophisticated players might be disappointed with the selection.

Still, the game’s quality is top-notch after all, so they might be just a fallback option for sports bettors who need some distraction.

Most Popular Slots at Bet365

Slots are the most significant part of Bet365 casino: you can find more than three hundred titles, including brand new releases and classic games like Microgaming’s Mega Moolah or Netent’s Starburst. You can check out the Featured Games tab to see all top popular slots, or be more specific and select a slot by a provider, theme, paylines, etc. Besides, there is a separate tab for all jackpot slots if they are your primary interest.

Slot Provider Paylines RTP
Divine Fortune NetEnt 20 96.59%
Mega Moolah Microgaming 25 88,22%
Gold Rally Playtech 8 97%

Live Casino Games

The live dealer library is not the biggest one and contains all classical games from Playtech, an exclusive live dealer provider of Bet365. The collection is comparatively modest but offers all types of table and card games, including roulette, poker, Sic Bo, baccarat, and blackjack. There are always spare tables and dealers working 24/7, so you can join anytime. As the live dealer casino, like all other bet365 products, is aimed at recreational players, there are reasonable minimum stakes. For instance, you can enter a roulette game with only a £0,1 bet.

bet365 casino

Casino games

Another option is a poker room with cash games and daily tournaments.

Bet365 Casino Bonuses and Promotions

Bet365 is not very generous when it comes to casino bonuses, but you can still find some extra profit if you check out their Promotions section.

First, you can get a 100% deposit bonus for playing casino games, too: the maximum deposit Bonus is only £100, but very fair wagering requirements of 15 times totally compensate for a modest amount.

Besides, you receive ten free spins when you bet on eligible slots: every £50 you spend on selected slot games brings you a ten bonus spins set.

Bonus offers may vary depending on your location: for instance, a US version of Bet365 offers a deposit match welcome bonus of up to $500 and does not feature any other promotions.


Bet365 is a trusted sportsbook with a decent casino offer and a satisfactory customer approach. It does not welcome high rollers and is exclusively aimed at recreational gamblers, luring them with generous bonuses and promotions and special betting services. Still, we must admit that you will not find many competitive odds here if you are a sports bettor: there are much more exciting offers at various online sportsbooks. With an average margin of 5,5% – 6%, Bet365 falls behind some of its British and European competitors but has some lucrative options for North American sports compared to US betting sites.

Still, you can make the most of bet365’s in-play betting section and their casino.

Among the other strong pros are its mobile app and quick payouts, while the most significant advantage is the brand’s reputation and high overall ranking according to many independent services.

More and more players are choosing a proven bookmaker with rich traditions. The British Bet365 is distinguished by an impeccable offer of sports bets, especially those from the “live” category. Moreover, the British bookmaker has an impeccably functioning support service (e-mail, live chat, which provides services at the highest level, as well as attractive bookmaking bonuses available not only for beginners but also for regular users). The absolutely amazing bookmaker, where all our countrymen should open an account. In more detail, we will tell you about it right now in our Bet365 review.


Is Bet365 Legal in the US?

Bet365 is currently legal and available exclusively in New Jersey. The other states can use retail Bet365 shops, but the online version has not come to other states yet.

What is the minimum deposit at Bet365?

The minimum deposit you can make is £10; however, such a deposit may not be enough to get some bonuses. It also depends on a payment method: some of them require a more considerable amount.

Is Bet365 Odds Truthworthly?

Bet365 has accurate odds and forecasts; all odds are updated quickly, and new ones are published pretty early compared to many competitors.

How long do withdrawals take at bet365?

Overall, it depends on what payout method you opted for—however, most online banking systems process transactions within no more than five working days. If you make bank transfers, you might have to wait for a longer time of up to nine days or so.

Last updated on 24 Mar 2023 - 15:44